We are multi-award winning producers who connect brands and communities through entertainment.
In our industry, it’s important to lead the way and pre-empt market demands.
We’re pioneers who celebrate creativity. We are open-minded, unafraid of big ideas and challenging the status quo.
We have permission to play, dream and do.
The businesses in our network provide expertise and complementary services for cutting edge delivery across the Great Entertainment Group:
We harness group synergies and expertise, including:
Global footprint, experienced leadership
Our leadership team which spans the US, Europe and Asia, has managed and operated local and touring productions across the globe.
Local market knowledge
We are attuned to the local market and understand how to customise delivery to engage audiences and move the needle for our partners.
10 million consumers engaged
We continually develop creative experiences to entertain, engage, and inspire. We serve audiences across generations, from all walks of life. We anticipate trends and deliver ahead of market demands.
Ticketing & Event Management
Full-spectrum online and onsite ticketing solutions. Capabilities include cashless payments, access control, sales analytics and brand activation opportunities for our partners.
Marketing & Programming
Our team plans activation and marketing activities to reach the right audiences for our partners. We integrate programmes with education and charitable initiatives to connect with local communities.
Through strategic partnerships, we connect brands to their audiences. We deliver measurable commercial outcomes and purposeful engagement for the businesses we work with.
Customer service is deeply ingrained in our business. Our experienced team recruits and trains staff to deliver quality experiences and guide our partners to maximise activation opportunities.
Launching a product?
Our support for this landmark attraction, making it substantially more affordable with tickets at HK$20 per ride, along with the creation of the AIA Vitality Park at the Hong Kong Observation Wheel, to which the general public will be able to access for free, are important ways by which AIA can reinforce its commitment to helping people live healthier, longer, better lives.
Stuart Spencer, Chief Marketing Officer, AIA