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At the height of the pandemic, we developed The Grounds - a socially distanced outdoor cinema and entertainment platform in the heart of Hong Kong. As anti-epidemic measures eased, we launched Season 2, where we sought to deliver a premium event format and a platform for brands to engage their audiences.

The Grounds Season 2

29,154

Guests

>506 million

Media Reach

Media value over

HK$2.2 million

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93 movies screened

264 wellness tickets

Space to play, room to breathe

Featuring giant LED screens, state of the art sound system and hi-tech stage, bringing a selection of entertainment options to the Hong Kong Harbourfront for you to enjoy from the comfort and safety of private pods.

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Socially distanced, private pods

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Contactless ordering

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Extensive cleaning

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